Branded Content, Data Visualization

Vanguard wants everyone to start saving for retirement, right now, or suffer the procrastination penalty—losing out on compounded savings because you’ve waited too long to invest in an IRA. We partnered with the New York Times to create interactive branded content and data visualization that shows the procrastination penalty in action.

The personalized illustrations show where you stack up against your peers when it comes to retirement savings. Input your current age, expected investment and anticipated target for retirement. Then, toggle to see the Vanguard Difference, and the power of compounding interest over time.